Fascinate Blog - How To Fascinate

The magical bubble parade

I had a magical customer experience. My son Asher had minor surgery. Everything turned out just fine, but ahead of time he was a little nervous. Specifically, he was concerned about being wheeled away…

What fascinates YOU?

Hello my friends! As I write this, I’m on a crazy deadline. My book, Fascinate, is going to be republished soon. I’m looking for a whole crop of new examples to describe what makes a company…

How to Change the world

The world is not changed by people who sort of care. The world is not changed by companies who sort of care. The world is not changed by employees who sort of care. The world is not changed by leaders…

Is your personality worth more than J.Lo’s booty?

Legendary singer Bruce Springsteen wouldn’t be quite as fascinating without his gravelly-voice. So just in case he got laryngitis…he insured his voice for $6 million. Liberace and Rolling Stone…

The Kiss of Death in Social Media

Okay, friends, let’s talk. Are you… boring? Like, ugh, really boring. Instant narcolepsy. I don’t mean you, personally. I mean your social media. Here’s the BAD news: In a world with a 9-second…

Why developing Advantages beats working on weaknesses

As the marketplace becomes more crowded, Advantages become more valuable than strengths. As the world becomes more distracted, branding becomes more important than psychology… Advantages, not…

Five ways to fascinate in one-on-one sales

Here are five ways to be more fascinating when you’re doing one-on-one sales: In person, over the phone – any time you need to harness those first nine seconds Ask the right questions. Seems obvious…

Ready to connect with us? Find out about the Fascinate Connect membership

What do business strategy, personality assessments and exercising have in common? We'd love to discuss them all with YOU! For the past year, we’ve been creating an insider Fascination community…

12 Inspirations for your Business

To become more successful, you don’t have to change who you are. You have to become more of who you are, so you can create better relationships, grow your business, and become intensely valuable to…

The How To Fascinate® Library

Welcome to the How to Fascinate Library of Terms. This is a resource for you to find up-to-date knowledge on all you need to know. Advantage: The way in which you are most likely to add distinct…