personal brand
Showing 41–50 of 63 posts
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How to avoid an epic fail: Balance your communication
In some situations, you shine. You’re inspired, confident, and in the groove. Those moments highlight YOU, at your best. But then, in other situations... well, it's not so good. We call this your…
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How to be more fascinating in social media
Expand your reach with strategic social media. Find out what’s going on in someone’s world, what they’re thinking about, and build a connection by supporting them. Here’s how to construct a message…
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Your most valuable qualities
You have a few key qualities that make you irresistible. But they might not be the qualities you’d think they are.) These qualities are why people like you, listen to you, hire you. They help you…
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How to Change the world
The world is not changed by people who sort of care. The world is not changed by companies who sort of care. The world is not changed by employees who sort of care. The world is not changed by leaders…
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Is your personality worth more than J.Lo’s booty?
Legendary singer Bruce Springsteen wouldn’t be quite as fascinating without his gravelly-voice. So just in case he got laryngitis…he insured his voice for $6 million. Liberace and Rolling Stone…
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Why developing Advantages beats working on weaknesses
As the marketplace becomes more crowded, Advantages become more valuable than strengths. As the world becomes more distracted, branding becomes more important than psychology… Advantages, not…
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Five ways to fascinate in one-on-one sales
Here are five ways to be more fascinating when you’re doing one-on-one sales: In person, over the phone – any time you need to harness those first nine seconds Ask the right questions. Seems obvious…
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The #1 resource to write marketing copy perfect for YOU
We’ve all been there… Struggling to find the right words to describe how we add value. You need your marketing to sell your ideas and your ability to solve customer pain points – in just a few words…
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How to keep them fascinated as a content marketer
You hear over and over that you need to be unique. To come at things with a fresh angle. To discover your winning difference. It’s all true. And it’s not just the “art of marketing” that dictates…
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7 Strategies for a Brilliant First Impression
Introductions have a 90% failure rate. Every time you introduce yourself, you have just a few seconds engage your listener. This is your window of opportunity for connection. If you earn their…
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