Sally Hogshead | Fascinate Blog

Your little zone of genius

Your DNA is 99.9% the same as everyone else’s. The teeny, tiny .1% that’s different is your distinct value. It describes the best of how the world sees you, and how you are most likely to rise above…

Creativity and the throne of agony

How do breakthroughs happen? Last week you learned about the 5 emotional stages of the creative process. (Most of which are pretty fun.) One stage is decidedly not fun. I call this stage “the Agony.”…

The 9-second pregnancy (for mothers everywhere)

If you are alive today, someone went to unreasonable lengths to carry you, birth you, and watch over you. And she didn’t do it so you could grow up to be ordinary. You were born to be you. Refuse to…

The magical bubble parade

I had a magical customer experience. My son Asher had minor surgery. Everything turned out just fine, but ahead of time he was a little nervous. Specifically, he was concerned about being wheeled away…

What fascinates YOU?

Hello my friends! As I write this, I’m on a crazy deadline. My book, Fascinate, is going to be republished soon. I’m looking for a whole crop of new examples to describe what makes a company…

How to Change the world

The world is not changed by people who sort of care. The world is not changed by companies who sort of care. The world is not changed by employees who sort of care. The world is not changed by leaders…

Ready to connect with us? Find out about the Fascinate Connect membership

What do business strategy, personality assessments and exercising have in common? We'd love to discuss them all with YOU! For the past year, we’ve been creating an insider Fascination community…

12 Inspirations for your Business

To become more successful, you don’t have to change who you are. You have to become more of who you are, so you can create better relationships, grow your business, and become intensely valuable to…

The How To Fascinate® Library

Welcome to the How to Fascinate Library of Terms. This is a resource for you to find up-to-date knowledge on all you need to know. Advantage: The way in which you are most likely to add distinct…

The #1 resource to write marketing copy perfect for YOU

We’ve all been there… Struggling to find the right words to describe how we add value. You need your marketing to sell your ideas and your ability to solve customer pain points – in just a few words…